You can read, listen and learn from our entertainingly-written stories covering every aspect of marketing. We write fictitious stories, based on real-life scenarios, to teach you about branding, marketing, and advertising.
The Stories Section is Scheduled to Launch in Q3-2024
9 Chapters of Marketing, Advertising, Branding and Public Relations Stories
Browse Stories Categorized by Digital, Traditional and Paid Media Channels
Stories About Revenue Operations, Sales Enablement and Biz Development
Educational Stories About Ideation, the Creative Process and Design Thinking
Stories About Brand Development - from Brand Positioning to Management
Stories to Leverage Internal Marketing, PR and Corporate Communications
Stories About Marketing Analytics & How to Measure Campaign Performance
:: More Stories Added Every Month ::
Expanding your marketing knowledge, skills and abilities starts with investing in marketing education, and it's attainable when you join CMO Swipe File™.
Anthony is a talented marketing professional with a wide range of experience cutting across multiple industries. His skills range from digital design and site optimization strategies to social media programming and new business development. He also has excellent user & customer experience perspectives that help him develop game changing growth ideas that bridge the traditional world with innovative digital engagement solutions.
Craig Apatov3-Time CMO
I worked directly under Anthony as an SEO/PPC Analyst and was blown away by his knowledge base and intangibles. He possesses both the marketing acumen and innate problem-solving skills to assist any team or organization in their desire to grow and evolve. Anthony gives and earns the respect of those around him and epitomizes what is means to be a leader.
Melissa W.Sr. Marketing Consultant
I worked directly under Anthony as an SEO/PPC Analyst and was blown away by his knowledge base and intangibles. He possesses both the marketing acumen and innate problem-solving skills to assist any team or organization in their desire to grow and evolve. Anthony gives and earns the respect of those around him and epitomizes what is means to be a leader.
Nicole F.Sales Recruiter
Anthony mentored my start-up company, Songboarding, during the “What’s the Big Idea?” pitch competition, sponsored by Knoxville Entrepreneur Center. Anthony played a significant role in us winning the competition. He has a great marketing mind and exudes confidence when making tough decisions. Simply put, Anthony made creating a marketing strategy look easy and we are a better business because of his mentorship.
Mike BennCEO, Songboarding
Anthony created a visionary working plan for the College's continuing educational programs, hired and supervised new staff, managed the workflow of the College. Anthony brings a complete toolbox of skills to his work. He is creatively gifted and he understands how to manage large projects and personnel, whether they are talent, staff, or contract partners.
Jim Stretch, Ph.D.Assistant Dean
To manage workflows and priorities, Anthony instituted new procedures to streamline our marketing department's work-orders and fulfillment process, resulting in more efficiency. He managed multiple projects by creating a project plans and overseeing that all milestones are met on time. He is knowledgeable about graphic design concepts, typography and color usage, and his input makes each project more effective and attractive.
Christine P.Creative Director
To work with Anthony on the development process for multiple projects together, he never treated me like a boss and client relation, he always treated me like a partner. To work with Anthony has been a pleasure and dream client. Anthony brings calmness, patience and a moving ahead approach to all project workflows. It has always been a pleasure to work with Anthony.
Dennis C.Project Manager
Anthony proved to be a great team member working on a number of events fundraising for student groups. I was very grateful for Anthony's leadership and skill in realizing and sustaining the project. As skilled and professional as Anthony is he is also a very personable and professional individual. He works well with people at varied skill levels.